Xtreme Xrunch Kart

CLIENT – William Bolthouse Farms Inc.
AGENCY – CP+B
AWARDS – FWA: Mobile Of The Day // One Show Awards: Silver Pencil (Branded Mobile Games) // Creativity International Awards: Silver (Apps, Entertainment)
ABOUT – We were asked to build a carrot-powered gaming experience.When the team at CP+B briefed us they had a clear concept: create the worldʼs first game with ‘crunchotronic’             technology. In other words, you need a carrot to play it. They wanted heavy metal, explosions and something that would feel ‘insane’ to play.We embraced the concept, it’s a             great brief, and put together a core in-house team. We started working on gameplay, character design and made a call early on to work within a 3d game engine.
carrots

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